You can now access AI video generation directly within the Envato experience
Envato's AI video generator just moved into the Envato experience. Faster, more reliable generations and a smoother path from idea to finished clip — all in one place.
Creating a polished brand ad used to require a full production team: camera operators, editors, sound designers, and hours of post-production. Today, you can create an ad with AI at a fraction of the budget using the right tools.
Envato’s generative AI tools let you generate images, edit visuals, create cinematic video, and add music and sound effects, all from a single platform. In this tutorial, you’ll learn how to turn a simple prompt into a complete brand video ad using Envato’s AI tools and creative assets.
TL;DR
- You can create a complete ad with AI using Envato’s ImageGen, ImageEdit, VideoGen, and SoundGen tools. This workflow follows a simple AI creative pipeline:
Generate (ImageGen) → Refine (ImageEdit) → Animate (VideoGen) → Design & brand (Templates) → Publish-ready polish (SoundGen)
- Start with AI image generation, refine visuals, animate them into a video, then add music and sound design.
- With the right prompt structure, you can generate cinematic, brand-ready advertising content in minutes.
Quick steps to create an ad with AI
- Generate concept visuals with ImageGen
- Refine your images in ImageEdit
- Animate stills into clips with VideoGen
- Combine multiple shots into a sequence
- Add branding with a video template
- Finish with music and sound effects in SoundGen
Depending on the number of scenes and revisions, this process can take minutes instead of days.
What does “Create an ad with AI” mean?
Creating an ad with AI means using artificial intelligence tools to generate the core visual, video, and audio elements of an advertisement. Instead of manually shooting footage or designing graphics from scratch, you guide AI systems using descriptive prompts.
Modern AI tools can:
- Generate realistic imagery
- Transform still images into video clips
- Produce music and sound effects
- Combine everything into a finished ad
Platforms like Envato streamline this workflow by offering AI tools plus unlimited creative assets such as templates, fonts, music tracks, and graphics.
How to create an ad with AI step by step
Creating ads with AI is faster and more flexible than ever. Here’s a simple step-by-step workflow to help you go from idea to finished ad with clarity and speed.
Step 1: Create ad visuals with AI using ImageGen
The first step in creating an AI ad is establishing the visual concept.
Envato’s ImageGen lets you generate high-quality images from prompts. Instead of searching endlessly for references, you can describe your desired scene and instantly generate visuals that match your brand style.
For example, the prompt below defines the style, subject, and environment:
Wide low-angle shot. A black male model jumping high in the air on a skateboard. He is tall with broad shoulders, has short hair, and is dressed in a blue short sleeved shirt over a white t-shirt. Both shirt and t-shirt are tucked in to blue pants and he is wearing white sneakers. Behind him we see a few large concrete buildings dappled with sunlight, as well as a blue sky. Shot on an Arri Alexa.
Why this works
This prompt includes several important creative elements:
- Camera angle: wide low angle shot
- Subject: skateboarder
- Wardrobe: specific clothing colors
- Environment: city buildings and sunlight
- Camera style: “Shot on an Arri Alexa”
These details help the AI generate images that feel like real commercial photography rather than generic AI art.
Step 2: Refine the visuals with ImageEdit (Nano Banana)
Once you generate initial visuals, you can refine them using ImageEdit with Nano Banana.
ImageEdit lets you refine and polish AI-generated imagery to make it feel cohesive and brand-ready. This step is crucial for ad production because consistency matters.
Typical edits include:
- Adjusting colour balance
- Improving lighting
- Tweaking clothing or accessories
- Enhancing composition
For example, you might refine this fashion-style prompt:
Wide shot of an Asian female model in the foreground and a black male model in the background on a red tennis court, behind them we see a few large concrete buildings dappled with sunlight, as well as a blue sky.
The styling details elevate the concept into something more editorial:
- Normcore streetwear styling
- Gold hoop earrings
- Chunky sunglasses
- Blue tracksuit
These small touches make the scene feel like a high-end fashion campaign, not just a generated image.
Step 3: Turn AI images into ad video clips
Once your visuals are ready, you can animate them using VideoGen.
VideoGen transforms still images into dynamic cinematic shots. A particularly powerful feature is the first-frame/last-frame animation system, which lets you control motion direction.
For example, you might generate a dramatic close-up like this:
Extreme low angle close up with of an Asian model crouching in the camera foreground, looking at camera, behind her we see a few large concrete buildings dappled with sunlight behind, as well as a blue sky.
This shot works well because it mimics real fashion cinematography:
- Strong foreground subject
- Dramatic perspective
- Clean urban background
- Clear brand styling
Using these prompts, you can generate multiple clips and sequence them into a dynamic ad.
Step 4: Build a stronger AI ad with multiple shots
Great ads rarely rely on a single shot. Instead, they combine several visual moments.
The images you generate in ImageGen become the base assets for ImageEdit, where you ensure consistency across all frames before animating them in VideoGen. This consistency is critical because VideoGen will amplify any visual mismatches once motion is introduced.
Here are examples of additional prompts used in the ad sequence.
Fashion portrait shot
Extreme low angles close up. A Latina female bends over the camera. She is wearing long blue shorts, a blue crop button up shirt. Her dark hair is styled into a high ponytail. Accessories include silver hoop earrings, and a light silver choker. In the background we see blue sky. Shot on an Arri Alexa.
Detail shot
Top down shot of female feet walking on a sun dappled concrete sidewalk. They are wearing white sneakers and a blue tracksuit. Shot on an Arri Alexa.
Cinematic tracking shot
Ultra wide angle tracking profile shot from across the street on a bright sunny day: a white male model strides down an empty concrete sidewalk, with sun dappled concrete buildings and blue sky behind him.
The framing inspiration comes from filmmakers like Wes Anderson, in which subjects appear at a perfect 90-degree angle in the frame.
Combining different shot types (close-ups, wide shots, and movement shots) creates the visual rhythm that ads need.
Step 5: Add a professional intro with a video template
Once you have your generated clips, you can elevate the production using Envato’s video template library.
For example, these cinematic intro templates can add branding and motion graphics to your ad:
Templates save a huge amount of time because they provide:
- Professional typography
- Motion graphics
- Logo animation
- Polished transitions
Instead of designing these elements manually, you simply drop your footage into the template.
Step 6: Create supporting brand assets with GraphicsGen
Beyond video and imagery, strong ads rely on cohesive branding elements.
Envato’s graphics generator lets you quickly generate supporting assets such as:
- Logos and wordmarks
- Text overlays and callouts
- Social media cutdowns
- Graphic elements for transitions
This step ensures your ad feels complete and brand-consistent across all formats.
For example, you can generate:
- A minimal logo lockup to introduce your brand
- Animated text overlays for key messaging
- Cropped variations for platforms like Instagram or TikTok
Step 7: Add music and sound design with SoundGen
No ad is complete without sound.
Music establishes mood, pacing, and emotional tone. In this example, a hip-hop track from Envato’s music library was used as the base soundtrack.
Then SoundGen added atmospheric elements to enhance immersion:
- Ambient city sounds
- Motion effects
- Subtle transitions
Layering these elements transforms a silent visual sequence into a fully produced commercial-style ad.
Why Envato’s integrated AI workflow gives you a creative advantage
One of the biggest advantages of using Envato to create an ad with AI is how seamlessly everything connects. Instead of jumping between disconnected tools, Envato offers a unified workflow where assets, styles, and edits carry over from one stage to the next. You can generate visuals, refine them, animate scenes, and add sound; all without exporting or re-importing files.
This continuity not only saves time but also ensures consistent creative direction, since elements like color, styling, and composition remain aligned across every step. The result is a smoother production process and a more cohesive, professional final ad.
Common mistakes when you create an ad with AI
- Writing vague prompts. AI tools need clear direction. Avoid prompts like “Cool street fashion scene.” Instead, include camera angle, lighting, wardrobe, and environment.
- Ignoring visual consistency. Ads need a unified look, so try to keep elements consistent.
- Skipping sound design. Even the best visuals feel incomplete without music or sound effects.
Pro tips for better AI ad prompts
- Think like a cinematographer
Include camera information such as:
- Low angle
- Wide shot
- Tracking shot
- Shot on Arri Alexa
These details help AI produce more cinematic visuals.
- Describe the environment
Include elements like:
- sunlight
- concrete buildings
- blue sky
- shadows
Environmental cues add realism.
- Specify wardrobe and styling
Fashion details often determine whether an ad feels premium or generic.
Start building brand-ready ads with AI
AI is transforming how ads are made.
If you want to create an ad with AI faster, Envato’s integrated tools make it easier to generate visuals, build video sequences, and finish with polished sound and branding. From concept to campaign-ready content, the entire workflow can be handled in a single, streamlined creative process.
Create an ad with AI FAQs
Yes. Modern AI tools can generate images, animate video clips, and create music. When combined with templates and editing tools, they can produce complete advertisements.
A simple ad can be created in under an hour, depending on the number of scenes and edits required.
The best AI tool depends on your workflow, but an ideal solution combines image generation, editing, video creation, and sound design in one place.
AI works especially well for:
- social media ads
- fashion promos
- brand storytelling videos
- product launches
Start by generating strong visuals, then animate them into scenes, add branding, and finish with music and sound design.
Yes, AI can help create short-form video ads for platforms like Instagram, TikTok, and YouTube by generating visuals, motion, and sound elements.
https://earnwithdigital.online/learn/wp-admin/post.php?post=97509&action=edithttps://www.youtube.com/watch?v=iwD3AWPn2Co
