{"id":73951,"date":"2024-12-23T08:25:00","date_gmt":"2024-12-22T21:25:00","guid":{"rendered":"https:\/\/elements.blog-cms.envato.net\/?p=56004"},"modified":"2026-05-19T17:18:24","modified_gmt":"2026-05-19T07:18:24","slug":"creative-marketing-strategy","status":"publish","type":"post","link":"https:\/\/elements.envato.com\/learn\/creative-marketing-strategy","title":{"rendered":"5 tips for a winning creative marketing strategy in 2025"},"content":{"rendered":"\n<p>Marketing is evolving at lightning speed. With new technologies popping up every second and consumer behaviors shifting, creative <a href=\"https:\/\/elements.envato.com\/learn\/c\/marketing\/marketing-strategy\">marketing strategies<\/a> must also be nimble. <\/p>\n\n\n\n<p>How will you engage audiences in 2025? Here are five cutting-edge tips that utilize the latest <a href=\"https:\/\/elements.envato.com\/learn\/digital-marketing-trends\">marketing trends<\/a> and tools. Whatever the size of your business and budget, you can build a forward-looking marketing strategy to make the year ahead the best one yet.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What is a marketing strategy?<\/h2>\n\n\n\n<p>A marketing strategy is the foundation of any successful business. It helps you:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Define your goals<\/li>\n\n\n\n<li>Laser focus on your target audience<\/li>\n\n\n\n<li>Stay ahead of trends<\/li>\n\n\n\n<li>Outshine your competitors<\/li>\n\n\n\n<li>Use your resources effectively<\/li>\n\n\n\n<li>Build and nurture long-term relationships with clients, customers, and collaborators<\/li>\n<\/ul>\n\n\n\n<p>A marketing strategy is your comprehensive and actionable plan for achieving your brand objectives. It includes an outline of your ideal customers, where they are, and their demographic and psychographic characteristics. Your marketing strategy should also contain a roadmap for <span style=\"margin: 0px;padding: 0px\"><a href=\"https:\/\/elements.envato.com\/learn\/niche-content-marketing-tips\" target=\"_blank\" rel=\"noopener\">reaching your ideal customers<\/a>&nbsp;and turning<\/span> them from prospects into buyers. This marketing toolbox may involve content creation, paid advertising, media outreach, and good old-fashioned <a href=\"https:\/\/business.tutsplus.com\/tutorials\/networking-for-introverts-how-to-connect-with-confidence--cms-24063\" target=\"_blank\" rel=\"noopener\">networking<\/a>.<\/p>\n\n\n\n<p>In 2025, more than ever, your <a href=\"https:\/\/elements.envato.com\/learn\/envato-vs-creative-market\" data-wpil-monitor-id=\"99\">marketing success will hinge on adaptability and creativity<\/a>. The marketing strategy examples, tools, and techniques discussed below will help you create a strategy that drives results.<\/p>\n\n\n\n<p>Let\u2019s get started!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Provide immersive experiences<\/h2>\n\n\n\n<p>Even if you\u2019re a fully digital business, you can give your prospects and clients an immersive experience stimulating their senses. Augmented reality (AR) and virtual reality (VR) are no longer out of reach for small businesses.<\/p>\n\n\n\n<p>For example, you can create a fun AR filter for Snapchat, TikTok, or Instagram. Keep it simple and make it related to your services or niche. Using a tool like Adobe Aero, you can make a virtual gallery of your portfolio\u2014no coding skills required. You can also create VR presentations, AR ads, and AR tutorials. These are only a few ways to use AR and VR to give clients and prospects an immersive experience.<\/p>\n\n\n\n<p>Here\u2019s an example of how to use an AR filter at an <a href=\"https:\/\/elements.envato.com\/learn\/sxsw-event-marketing\">in-person event<\/a> to showcase a product:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-tiktok wp-block-embed-tiktok\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@ak_experience\/video\/7372616146849123616\" data-video-id=\"7372616146849123616\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> <section> <a target=\"_blank\" title=\"@ak_experience\" href=\"https:\/\/www.tiktok.com\/@ak_experience?refer=embed\" rel=\"noopener\">@ak_experience<\/a> <p>How to Use AR Filter for Product Launch \ud83d\udc46 Integrate a filter into ads on different platforms and easily track engagement with your community! We assist brands based on their needs: * Conversion, * Brand content, * Specific activation, * Product launch, * Event. Ready to step up your marketing? Contact the AK team today <a title=\"creativeagencyuk\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/creativeagencyuk?refer=embed\" rel=\"noopener\">#creativeagencyuk<\/a> <a title=\"contentcreator\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/contentcreator?refer=embed\" rel=\"noopener\">#contentcreator<\/a> <a title=\"ar\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/ar?refer=embed\" rel=\"noopener\">#ar<\/a> <a title=\"immersive\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/immersive?refer=embed\" rel=\"noopener\">#immersive<\/a> <a title=\"cgi\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/cgi?refer=embed\" rel=\"noopener\">#cgi<\/a> <\/p> <a target=\"_blank\" title=\"\u266c Pretty (Sped Up) - MEYY\" href=\"https:\/\/www.tiktok.com\/music\/Pretty-Sped-Up-7212600172143085570?refer=embed\" rel=\"noopener\">\u266c Pretty (Sped Up) &#8211; MEYY<\/a> <\/section> <\/blockquote> <script async src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<p>Using AR and VR is a cool marketing strategy for a digital agency. It allows you to showcase your skills and portfolio in truly immersive and engaging ways.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2. Engage with short-form videos<\/h2>\n\n\n\n<p>With TikTok&#8217;s increasing popularity, short-form videos (under one minute long) continue to dominate. It\u2019s no wonder other platforms are trying to catch up with the trend with <a href=\"https:\/\/elements.envato.com\/learn\/instagram-reels-launches-how-to-use-templates\">Instagram Reels<\/a>, Facebook Reels, and <a href=\"https:\/\/elements.envato.com\/learn\/youtube-shorts-video-templates\">YouTube Shorts<\/a>. Short-form videos are known for fast editing, dynamic transitions, and condensed storytelling.&nbsp;<\/p>\n\n\n\n<p>Short-form videos are snackable and shareable. They tend to get higher engagement rates. Another benefit: Once you get the hang of it, they\u2019re easier to produce than long videos. If you\u2019re not proficient in video production, consider <a href=\"https:\/\/photography.tutsplus.com\/articles\/how-to-use-ai-to-quickly-make-youtube-videos-in-2024--cms-108364\" target=\"_blank\" rel=\"noopener\">using AI to make videos<\/a> quickly.<\/p>\n\n\n\n<p>Don\u2019t worry, dancing is not required! In this example, an expert in psychology and AI promotes his business with short-form, educational videos:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-tiktok wp-block-embed-tiktok\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@psychologyofads\/video\/7417111834127338758\" data-video-id=\"7417111834127338758\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> <section> <a target=\"_blank\" title=\"@psychologyofads\" href=\"https:\/\/www.tiktok.com\/@psychologyofads?refer=embed\" rel=\"noopener\">@psychologyofads<\/a> <p>Super smart example of creative advertising and marketing that\u2019s shocking AND emotionally connects to the customer with a deeper layer! The advertising idea here is really creative and works so well because they hook you in with shock and then get you emotionally tied in once you read the slogan. When advertising, think about how you can shock your customers yet create deeper appeal to market and advertise your digital products, physical products or services! <a title=\"marketing\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/marketing?refer=embed\" rel=\"noopener\">#marketing<\/a> <a title=\"advertising\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/advertising?refer=embed\" rel=\"noopener\">#advertising<\/a> <a title=\"marketingtips\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/marketingtips?refer=embed\" rel=\"noopener\">#marketingtips<\/a> <a title=\"marketingtip\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/marketingtip?refer=embed\" rel=\"noopener\">#marketingtip<\/a> <a title=\"marketingstrategy\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/marketingstrategy?refer=embed\" rel=\"noopener\">#marketingstrategy<\/a> <a title=\"brandstrategy\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/brandstrategy?refer=embed\" rel=\"noopener\">#brandstrategy<\/a>  <a title=\"digitalproducts\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/digitalproducts?refer=embed\" rel=\"noopener\">#digitalproducts<\/a> <a title=\"marketingforsmallbusiness\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/marketingforsmallbusiness?refer=embed\" rel=\"noopener\">#marketingforsmallbusiness<\/a> <a title=\"advertisements\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/advertisements?refer=embed\" rel=\"noopener\">#advertisements<\/a> <\/p> <a target=\"_blank\" title=\"\u266c original sound - Josh | Psychology of Ads\" href=\"https:\/\/www.tiktok.com\/music\/original-sound-7417111865041881861?refer=embed\" rel=\"noopener\">\u266c original sound &#8211; Josh | Psychology of Ads<\/a> <\/section> <\/blockquote> <script async src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<p>If you\u2019ve been posting short-form videos, try something new for 2025. Collaborate on content with another creative business. For example, if you\u2019re a music composer, partner with a graphic designer to create a series of TikToks or Reels about the creative process. <\/p>\n\n\n\n<p>Envato\u2019s library of video templates is an excellent source of <a href=\"https:\/\/elements.envato.com\/video-templates\">video templates<\/a> for exciting transitions<span style=\"margin: 0px;padding: 0px\">, special effects,&nbsp;<a href=\"https:\/\/elements.envato.com\/sound-effects\" target=\"_blank\" rel=\"noopener\">sound effects,<\/a><\/span> and <a href=\"https:\/\/elements.envato.com\/audio\/sort-by-popular\">music<\/a>. Use them to make short-form videos crucial to your creative marketing strategy for the year ahead.<\/p>\n\n\n\n<section class=\"elements-product-embed elements-product-embed--carousel elements-product-embed--has-info elements-product-embed--count-3\">\n            <div class=\"elements-product-embed__info\">\n                            <div class=\"elements-product-embed__info-left\">\n                    <h3 class=\"elements-product-embed__title\">\n                        Unlimited creative assets. Access to AI tools.                    <\/h3>\n                <\/div>\n            \n                            <div class=\"elements-product-embed__info-right\">\n                    <a class=\"elements-product-embed__more\" href=\"https:\/\/elements.envato.com\/\" target=\"_blank\">View all<\/a>\n                <\/div>\n                    <\/div>\n    \n    <div class=\"slider\">\n    <div class=\"slider__items\">\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/instagram-reels-ZRZVDDY\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Instagram Reels        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            GiraffeMotionStudio        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-video-cover-images\/files\/422513734\/Urban-01A-PR-Preview-Image.jpg?w=900&#038;h=506&#038;cf_fit=cover&#038;q=85&#038;format=auto&#038;s=96b16750880d1eab8ba70be8e445440ab662066a30e245beb024f01c7c67f897\"\n            alt=\"Instagram Reels\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/instagram-stories-instagram-reel-P5YVK5N\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Instagram Stories &#8211; Instagram Reel        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            makcinema        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-video-cover-images\/files\/485259317\/1.jpg?w=900&#038;h=506&#038;cf_fit=cover&#038;q=85&#038;format=auto&#038;s=90a06ca93603484b6782f0308132d69103abf0243d7eb473ecdc936c0ead64d8\"\n            alt=\"Instagram Stories - Instagram Reel\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/sale-instagram-reels-G362FQH\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Sale Instagram Reels        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            Qssmotion_Studio        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-video-cover-images\/files\/481004822\/1920x1080_PP_76_00000.jpg?w=900&#038;h=506&#038;cf_fit=cover&#038;q=85&#038;format=auto&#038;s=6e64a1df5b2d129a57dc754de3a28d8a50f076b99bb681f8ae0e22278469f57f\"\n            alt=\"Sale Instagram Reels\"\n        >\n    <\/div>\n            <\/div>\n            <\/div>\n\n    <div class=\"slider__controls\">\n        <a class=\"slider__control slider__control--prev\" href=\"#\">\n            &lt;\n        <\/a>\n        <a class=\"slider__control slider__control--next\" href=\"#\">\n            &gt;\n        <\/a>\n    <\/div>\n<\/div><\/section>\n\n\n\n<h2 class=\"wp-block-heading\">3. Personalize with AI<\/h2>\n\n\n\n<p><a rel=\"noreferrer noopener\" href=\"https:\/\/elements.envato.com\/learn\/ai-trends\/\" target=\"_blank\">Artificial Intelligence<\/a> (AI) is not the future; it\u2019s here now. And AI technology is <a rel=\"noreferrer noopener\" href=\"https:\/\/elements.envato.com\/learn\/makeover-your-brand-ai\/\" target=\"_blank\">transforming marketing<\/a> by making it easier than ever to produce promotional content. Because of this, AI has made it easier to create hyper-personalized ad creative.&nbsp;<\/p>\n\n\n\n<p>Personalization is essential because it boosts engagement and conversion rates. This means delivering tailored content that resonates with group or individual preferences. And in case you&#8217;re wondering, personalization doesn&#8217;t only apply to email marketing strategy. With the tools available, you can personalize other marketing materials and touchpoints.&nbsp;<\/p>\n\n\n\n<p>What is hyper-personalization? This video explains:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Hyper Personalization\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/C2_gq2a7LzM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">4. Build a community of true fans<\/h2>\n\n\n\n<p>Successful marketing isn\u2019t just about getting your message to as many people as possible. What\u2019s more important is to build a community of fans who believe in you and are happy to support you. That\u2019s the idea behind \u201c1,000 True Fans\u201d by Kevin Kelly. A true fan buys anything you produce. You can have a six-figure business with just 1,000 true fans spending $100 annually.<\/p>\n\n\n\n<p>How do you get true fans? It\u2019s essential to share engaging content. This includes <a href=\"https:\/\/elements.envato.com\/learn\/live-streaming-tips\">live streams<\/a><span style=\"margin: 0px;padding: 0px\"><a rel=\"noopener\" href=\"https:\/\/elements.envato.com\/learn\/live-streaming-tips\" target=\"_blank\">,<\/a>&nbsp;<a rel=\"noopener\" href=\"https:\/\/business.tutsplus.com\/articles\/what-is-a-webinar-definition--cms-31683\" target=\"_blank\">webinars<\/a>, polls, quizzes, gamified campaigns,&nbsp;<\/span>shoppable Stories, tiles, and videos. With these interactive experiences, your audience can participate in your business\u2019s narrative rather than just observing. Consider using <a rel=\"noreferrer noopener\" href=\"https:\/\/vistasocial.com\/\" data-type=\"URL\" data-id=\"https:\/\/vistasocial.com\/\" target=\"_blank\">social media management tools<\/a> to manage all of your engagement via DMs or comments from different social platforms in just one dashboard<\/p>\n\n\n\n<p>In this live stream, a career and leadership coach and author provides valuable content for free but also promotes his latest book and paid programs:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"How to Stay Positive in Your Job Search \ud83d\udd34 Live Office Hours with Andrew LaCivita\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/2fOa3JAxxMs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Because his free content is so valuable, people will subscribe to his channel and wait for his new uploads and live streams. During these live streams, people can ask him questions and get answers. He&#8217;s built a community of fans predisposed to buy his paid stuff.<\/p>\n\n\n\n<p>You can also create engaging content that educates your audience about your products and services (ad even your <a href=\"https:\/\/elements.envato.com\/learn\/making-brand-merchandise\">brand merchandise<\/a>):<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-instagram wp-block-embed-instagram\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.instagram.com\/p\/C-JPhuavC05\/?utm_source=ig_web_copy_link&#038;igsh=MzRlODBiNWFlZA==\n<\/div><\/figure>\n\n\n\n<p>Check out tools like Typeform to create quizzes and polls to get started. You can even <a href=\"https:\/\/business.tutsplus.com\/tutorials\/google-slides-polling-tool--cms-108118\" target=\"_blank\" rel=\"noopener\">turn Google Slides into a polling tool<\/a>. On social media, each platform gives you the tools to create native polls and shoppable content. When planning your marketing strategy, it&#8217;s easy to focus on tactics and platforms, but remember to keep the idea of building a community of engaged fans at the heart of everything you do.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5. Expand your reach with influencers<\/h2>\n\n\n\n<p>With the rise of <a href=\"https:\/\/elements.envato.com\/learn\/micro-and-nano-influencers\">micro- and nano-influencers<\/a>, influencer marketing is now within the reach of a broader range of brands, not just those with big budgets to hire big names. The follower counts of these smaller influencers may not blow you away, but they have close-knit communities of highly engaged audiences. Known for their authenticity and niche expertise, micro- and nano-influencers are ideal partners for creative professionals and small agencies.<\/p>\n\n\n\n<p>As an example, here&#8217;s a micro-influencer on Instagram who gets lots of engagement on their posts:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-instagram wp-block-embed-instagram\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DC5nEpgPhjs\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:500px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/DC5nEpgPhjs\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><\/div><\/blockquote><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<p>To help you find the right influencers, use tools like Upfluence or BuzzSumo. You can also check out the <a rel=\"noreferrer noopener\" href=\"https:\/\/creatormarketplace.tiktok.com\/\" target=\"_blank\">TikTok Creator Marketplace<\/a>, <a rel=\"noreferrer noopener\" href=\"https:\/\/business.instagram.com\/blog\/creator-marketplace-discover-partnerships\" target=\"_blank\">Instagram\u2019s Creator Marketplace<\/a>, or <a rel=\"noreferrer noopener\" href=\"https:\/\/ads.google.com\/intl\/en_ca\/home\/ad-solutions\/youtube-ads\/\" target=\"_blank\">YouTube BrandConnect<\/a> for specific platforms. Another way to discover influencers to partner with is by searching social media platforms for your niche or topic. Pick the ones creating content that resonates with you and are already talking to the audience you want to reach. Make a shortlist of influencers to partner with as part of your 2025 marketing strategy.<\/p>\n\n\n\n<p>Whatever marketing content you create, check out Envato&#8217;s massive library of assets.<\/p>\n\n\n\n<section class=\"elements-product-embed elements-product-embed--carousel elements-product-embed--has-info elements-product-embed--count-3\">\n            <div class=\"elements-product-embed__info\">\n                            <div class=\"elements-product-embed__info-left\">\n                    <h3 class=\"elements-product-embed__title\">\n                        Unlimited creative assets. Access to AI tools.                    <\/h3>\n                <\/div>\n            \n                            <div class=\"elements-product-embed__info-right\">\n                    <a class=\"elements-product-embed__more\" href=\"https:\/\/elements.envato.com\/\" target=\"_blank\">View all<\/a>\n                <\/div>\n                    <\/div>\n    \n    <div class=\"slider\">\n    <div class=\"slider__items\">\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/creative-marketing-flyer-X843K98\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Creative Marketing Flyer        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            karkunstudio        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/c000eaf4-f570-42a0-9c79-5a2702d2af3d?w=900&#038;cf_fit=scale-down&#038;q=85&#038;format=auto&#038;s=0b457c4dc2d70bef79e2956879a7b1775cc08f154aed95e0c1db2a09958752e0\"\n            alt=\"Creative Marketing Flyer\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/creative-marketing-header-footer-or-middle-content-7ZTVH8L\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Creative Marketing Header Footer or Middle Content        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            alexdndz        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/c5a9d3c3-cbae-48e8-9e94-abaa86688b0a?w=900&#038;cf_fit=scale-down&#038;q=85&#038;format=auto&#038;s=0d796ef45ff07c385b967d11ba8e7e05239d753fa762bc78efe46ec8adda8a2e\"\n            alt=\"Creative Marketing Header Footer or Middle Content\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/creative-marketing-business-card-XMHAPNG\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Creative Marketing Business Card        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            maghrib        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/04e34ada-b166-4e59-95ad-e9aa73d1bef2?w=900&#038;cf_fit=scale-down&#038;q=85&#038;format=auto&#038;s=850ba99b58d5a7ef0552b0962571b208779f9ab438962b58591923eeb8d2ef9c\"\n            alt=\"Creative Marketing Business Card\"\n        >\n    <\/div>\n            <\/div>\n            <\/div>\n\n    <div class=\"slider__controls\">\n        <a class=\"slider__control slider__control--prev\" href=\"#\">\n            &lt;\n        <\/a>\n        <a class=\"slider__control slider__control--next\" href=\"#\">\n            &gt;\n        <\/a>\n    <\/div>\n<\/div><\/section>\n\n\n\n<h3 class=\"wp-block-heading\">Make 2025 your breakout year<\/h3>\n\n\n\n<p>We hope we&#8217;ve inspired you with these tips and examples of marketing strategies you can use to boost your brand in 2025. Don\u2019t feel like you have to do them all. Pick just one or two ideas that appeal to your creative style and audience. Choose some \u201clow-hanging fruit\u201d or one you know you can quickly implement. Then, choose a \u201cstretch\u201d strategy requiring you to learn something new and go outside your comfort zone.<\/p>\n\n\n\n<p>As you do so, you will need creative assets\u2014stock photos, exciting fonts, video templates, and more! You\u2019ll find them all at <a href=\"https:\/\/elements.envato.com\/\">Envato<\/a>, with its library of millions of assets you need to produce all your marketing materials. The best part is you only pay one fixed subscription price and get access to everything with a commercial license.<\/p>\n\n\n\n<p>Remember, refreshing your marketing strategy is not just for the New Year. You can review your results, pivot, or try something new as you go along. Let 2025 be the year your business takes off! For more inspiration, see <a href=\"https:\/\/elements.envato.com\/learn\/successful-youtube-channel\">how Envato Tuts+ got 1.5 million YouTube subscribers<\/a> and Grace Fussell&#8217;s <a href=\"https:\/\/elements.envato.com\/learn\/first-5-design-clients\">tips on landing your first five clients<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Discover five trending ideas to supercharge your 2025 marketing strategy.<\/p>\n","protected":false},"author":201,"featured_media":90104,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[157,273],"tags":[],"class_list":["post-73951","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","category-marketing"],"acf":[],"_links":{"self":[{"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/posts\/73951","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/users\/201"}],"replies":[{"embeddable":true,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/comments?post=73951"}],"version-history":[{"count":1,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/posts\/73951\/revisions"}],"predecessor-version":[{"id":100933,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/posts\/73951\/revisions\/100933"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/media\/90104"}],"wp:attachment":[{"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/media?parent=73951"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/categories?post=73951"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/tags?post=73951"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}