{"id":72231,"date":"2026-08-04T08:31:29","date_gmt":"2026-08-03T22:31:29","guid":{"rendered":"https:\/\/elements.blog-cms.envato.net\/?p=41426"},"modified":"2026-08-26T06:27:09","modified_gmt":"2026-08-25T20:27:09","slug":"what-is-a-brochure","status":"publish","type":"post","link":"https:\/\/elements.envato.com\/learn\/what-is-a-brochure","title":{"rendered":"What is a brochure? Definition, types, examples &amp; how to create one"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">What is a brochure, and when should you reach for one instead of a flyer, catalog, or leaflet? If you&#8217;re promoting a business, launching a product, advertising an event, or explaining something that needs a little room to breathe, the format you choose shapes how the message lands.<br><br>A brochure is one of the most flexible ways to communicate. Printed or shared online, it blends clear writing, strong visuals, and considered design into a format people can read at their own pace. Unlike a single-message flyer, a brochure gives you space to tell a story, walk through your products or services, and reinforce your brand identity.<br><br>From real estate agencies and restaurants to healthcare providers and travel companies, organizations of every size use brochures to inform their audience, build trust, and prompt action.<br><br>This guide covers the brochure definition, the most common brochure types, when to use each format, and a step-by-step process for creating your own. You&#8217;ll also get practical design tips and a look at how <a href=\"https:\/\/elements.envato.com\/graphic-templates\/brochure\">Envato&#8217;s brochure templates<\/a> can save you hours on the layout so you can spend that time on the message.<br><br><strong>TL;DR: <\/strong>A brochure is a printed or digital marketing document, usually folded or bound, that combines text, images, and branding to inform, persuade, or promote. Reach for one when a single-sided flyer is too thin for the story but a full booklet is overkill. The most common formats are bi-fold, tri-fold, gate-fold, Z-fold, booklet, and digital. The fastest way to a polished result is to start from a professionally designed template, add your branding, and export it correctly for print (CMYK, 300 DPI, bleeds) or web (interactive PDF).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What is a brochure?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A brochure is a marketing document, printed or digital, used to promote a business, product, service, or event. It combines text, images, and <a href=\"https:\/\/elements.envato.com\/learn\/what-is-branding\" target=\"_blank\" rel=\"noreferrer noopener\">branding<\/a> to share information in an engaging, easy-to-read way. Brochures usually take the form of folded leaflets or multi-page booklets.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What is the meaning of brochure?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The brochure definition is simple: it&#8217;s a <a href=\"https:\/\/elements.envato.com\/learn\/marketing-tools-small-business\" target=\"_blank\" rel=\"noreferrer noopener\">marketing tool<\/a> designed to inform, persuade, or promote. Businesses, nonprofits, schools, and government bodies all use brochures to share important information while keeping things professional and on-brand.<br><br>The meaning has shifted over time. Traditionally, brochures were printed and handed out, mailed, or displayed in stores and reception areas. Today, digital brochures in PDF or interactive formats are just as common, and they let organizations push the same content across email, websites, and social media.<br><br>Unlike an ad that lands a single message, a brochure gives you enough room to explain products, services, pricing, company values, or event details in a visually engaging format. That mix of visuals and substance is what makes it one of the most reliable marketing options, online or in print.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Printed vs digital brochures<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">They share a purpose, but printed and digital brochures are built for different experiences. Historically, brochures were physical items printed on quality paper stock. Now digital brochures are typically shared as interactive PDFs or hosted on websites.<br><br>Printed brochures are ideal for face-to-face marketing. You&#8217;ll find them at trade shows, retail stores, hotels, medical offices, tourist attractions, and conferences. Something physical in the hand invites people to browse at their own speed, and it tends to stick around long after the conversation ends.<br><br>Digital brochures are usually distributed as downloadable PDFs or interactive online documents. They&#8217;re easy to email, embed on a website, or share on social media, which makes them a budget-friendly way to reach more people without paying for print. Plenty of organizations produce both, covering their marketing online and offline.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What is a brochure used for?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Brochures turn up in nearly every industry, and the core job stays the same: they package information in a format a prospect can hold on to, read at their own pace, and come back to later.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>To explain the organization:<\/strong> introduce a business to new audiences by laying out your mission, services, and contact details.<\/li>\n\n\n\n<li><strong>To answer FAQs:<\/strong> quickly address common questions about services, qualifications, or volunteer opportunities.<\/li>\n\n\n\n<li><strong>To provide how-to information:<\/strong> walk people through step-by-step processes or general guidance.<\/li>\n\n\n\n<li><strong>To promote a program or event:<\/strong> share the details of upcoming events and get people interested in taking part.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Common uses<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Product marketing:<\/strong> businesses use brochures to introduce new products, explain features, compare models, or highlight benefits. Retailers, manufacturers, and technology companies hand out product brochures at events and in stores.<\/li>\n\n\n\n<li><strong>Company profiles:<\/strong> a company brochure introduces potential clients to your business. It might cover your history, mission, services, team, achievements, and contact information, all of which help establish credibility and trust.<\/li>\n\n\n\n<li><strong>Events:<\/strong> conference programs, workshop handouts, trade show materials, and promotional pieces for concerts, festivals, or exhibitions.<\/li>\n\n\n\n<li><strong>Tourism:<\/strong> hotels, travel agencies, museums, and visitor centers use brochures to showcase attractions, accommodations, tours, and local experiences. High-quality photography does a lot of the heavy lifting here.<\/li>\n\n\n\n<li><strong>Education:<\/strong> schools, colleges, universities, and training providers promote academic programs, admissions information, campus facilities, scholarships, and student life.<\/li>\n\n\n\n<li><strong>Healthcare:<\/strong> hospitals, clinics, and providers explain medical services, treatment options, wellness programs, and patient resources in an accessible format.<\/li>\n\n\n\n<li><strong>Real estate:<\/strong> real estate brochures showcase property listings, residential developments, and commercial spaces with professional photography, floor plans, pricing, and neighborhood information.<\/li>\n\n\n\n<li><strong>Hospitality:<\/strong> restaurants, resorts, spas, and entertainment venues present menus, amenities, packages, seasonal promotions, and guest experiences in an attractive, easy-to-read format.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Types of brochures<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Not all brochures are the same. How you set up and fold your document shapes how people engage with it. The right type comes down to how much information you have, how you want to tell the story, and whether it will be printed or digital.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here are the most common brochure types, with guidance on when to use each.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. Bi-fold brochures<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What it is:<\/strong> a bi-fold brochure is a single sheet folded in half, giving you four panels: a front cover, two inside panels, and a back cover. It&#8217;s a clean, well-structured layout that guides readers through information in a logical flow.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>When to use it:<\/strong> simple messages such as a single offer, a short service list, or a quick introduction.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Company profiles and corporate presentations<\/li>\n\n\n\n<li>Product overviews and features<\/li>\n\n\n\n<li>Restaurant menus<\/li>\n\n\n\n<li>Service guides<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Advantages:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Clean, traditional layout that reads like a book.<\/li>\n\n\n\n<li>Inexpensive to print.<\/li>\n\n\n\n<li>Quick to scan in under a minute.<\/li>\n\n\n\n<li>More space than a flyer while staying compact.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">2. Tri-fold brochures<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What it is:<\/strong> one of the most popular formats, a tri-fold brochure divides a single sheet into three sections for six panels. It sorts information into clear categories while staying compact. Businesses lean on tri-folds because they&#8217;re flexible, affordable to print, and easy to distribute.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>When to use it:<\/strong> content that benefits from a logical sequence, such as problem, solution, features, pricing, and call to action.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Marketing products or services<\/li>\n\n\n\n<li>Restaurant menus<\/li>\n\n\n\n<li>Travel and tourism guides<\/li>\n\n\n\n<li>Healthcare information<\/li>\n\n\n\n<li>Event promotions or schedules<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Advantages:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Extremely compact and portable.<\/li>\n\n\n\n<li>Fits standard legal envelopes and display racks.<\/li>\n\n\n\n<li>Plenty of room for text and images without overwhelming the reader.<\/li>\n\n\n\n<li>Content organizes neatly into sections.<\/li>\n\n\n\n<li>Encourages a logical, step-by-step reading flow.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">One thing worth knowing before you print: on a tri-fold, the panel that folds inward has to be a couple of millimeters narrower than the other two. If all three panels are exactly equal, the inner flap catches on the fold and the brochure won&#8217;t close flat. Most professional templates already account for this, but it&#8217;s the first thing to check if you&#8217;re building the layout yourself.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Gate-fold brochures<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What it is:<\/strong> A gate-fold brochure has two panels on the outside that fold inward. When opened, it reveals a larger panel in the center. This dramatic opening grabs your attention and makes the inside spread perfect for highlighting a standout image or an important message.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>When to use it:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A big reveal moment, a product launch, a striking image, or a &#8220;wow&#8221; panel that opens to a wide, unbroken design.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Luxury product launches<\/li>\n\n\n\n<li>Product launches<\/li>\n\n\n\n<li>High-end real estate<\/li>\n\n\n\n<li>Premium hospitality marketing<\/li>\n\n\n\n<li>Architecture portfolios<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Advantages:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Creates a dramatic visual reveal<\/li>\n\n\n\n<li>Ideal for high-impact, graphic-heavy marketing<\/li>\n\n\n\n<li>Creates a memorable first impression<\/li>\n\n\n\n<li>Perfect for highlighting large visuals<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">4. Z-fold brochures<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What it is:<\/strong> Unlike a tri-fold, a Z-fold brochure folds into a zigzag shape. Each panel opens sequentially, making it a great choice for presenting information in a step-by-step format.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>When to use it:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sequential or step-by-step content, such as processes, timelines, informational maps, quick-reference sheets, or chronological timelines.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Product demonstrations<\/li>\n\n\n\n<li>Timelines<\/li>\n\n\n\n<li>Process explanations<\/li>\n\n\n\n<li>Maps and visitor guides<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Advantages:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Panels can be viewed independently<\/li>\n\n\n\n<li>Allows readers to open the document sequentially<\/li>\n\n\n\n<li>Easy to unfold and refold<\/li>\n\n\n\n<li>Great for instructional content<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">5. Booklet brochures<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What it is:<\/strong> When you\u2019ve got a lot to say, a booklet brochure is the way to go. Instead of just having folded panels, it has several pages that are all bound together. Booklet brochures can have anywhere from eight pages to a dozen, depending on what you need for your project.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>When to use it:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Email campaigns, product catalogs, annual reports, or any situation where print isn&#8217;t practical or cost-effective.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Company profiles<\/li>\n\n\n\n<li>Educational materials<\/li>\n\n\n\n<li>Lookbooks<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Advantages:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>More premium, substantial feel than a folded sheet<\/li>\n\n\n\n<li>Supports detailed content<\/li>\n\n\n\n<li>Plenty of space for photography and text<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">6. Digital brochures<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What it is:<\/strong> Digital brochures pack the same information as printed ones but are made to be shared online. You usually get them as downloadable PDFs or interactive docs that have clickable links, videos, or even animations. They are simple to distribute through websites, email campaigns, and social media.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>When to use it:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Email marketing campaigns, website lead magnets, or remote sales presentations.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Website downloads, or any situation where print isn&#8217;t practical or cost-effective.<\/li>\n\n\n\n<li>Online marketing<\/li>\n\n\n\n<li>Email campaigns<\/li>\n\n\n\n<li>Sales presentations<\/li>\n\n\n\n<li>Remote client meetings<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Advantages:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>No printing costs, eco-friendly<\/li>\n\n\n\n<li>Easy to share, Instant distribution,<\/li>\n\n\n\n<li>Option to add interactive features like clickable links, video, and animation<\/li>\n\n\n\n<li>Simple to update when information changes<\/li>\n\n\n\n<li>Trackable via analytics to see how long users spend on each page.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Choosing the right brochure layout is key, no matter what format you go for. It makes your content easier to read and helps you hit your marketing goals.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Brochure vs flyer vs leaflet<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">People often confuse these terms, but they actually have different roles in marketing, budgets, and stages of the audience journey.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Feature<\/strong><\/td><td><strong>Brochure<\/strong><\/td><td><strong>Flyer<\/strong><\/td><td><strong>Leaflet<\/strong><\/td><\/tr><tr><td><strong>Purpose<\/strong><\/td><td>Inform, educate, and promote<\/td><td>Advertise a single message or promotion<\/td><td>Provide concise information or announcements<\/td><\/tr><tr><td><strong>Pages \/ Format<\/strong><\/td><td>Folded sheet or multi-page booklet (4 to 24+ panels)<\/td><td>Single sheet, usually single-sided<\/td><td>Single sheet, small format, sometimes folded<\/td><\/tr><tr><td><strong>Folded?<\/strong><\/td><td>Yes (Bi-fold, Tri-fold, Z-fold, bound)<\/td><td>No (Flat sheet)<\/td><td>Sometimes (Simple half-fold or flat)<\/td><\/tr><tr><td><strong>Typical Use<\/strong><\/td><td>Company profiles, product guides, travel information, sales materials<\/td><td>Sales, discounts, events, grand openings, concert promotions<\/td><td>Public information, healthcare, tourism, community campaigns, takeout menus, local service ads, package inserts<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">A flyer is built for quick attention. It usually focuses on one offer, event, or announcement with minimal text and bold visuals.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A leaflet sits in between: more information than a flyer, less than a brochure. Organizations reach for leaflets for educational campaigns, public services, and informational handouts.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A brochure is your pick when you want to go deeper while showing off your brand&#8217;s personality through polished design, easy-to-navigate content, and strong imagery. If you want to explain your products, services, or business in real detail, a brochure is usually the right call.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Whether you&#8217;re putting together a simple tri-fold or a multi-page booklet, the format decides how clearly your message reaches the audience.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What makes a good brochure?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A good brochure isn&#8217;t just easy on the eyes. It gets the message across, highlights what matters, and nudges people to act. Whether it&#8217;s printed or digital, a solid design pairs strong visuals with clear information. A well-made brochure earns attention; a cluttered one gets set down and forgotten. A handful of principles separate the brochures people actually read from the ones that get tossed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Clear visual hierarchy<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Make it easy to scan and quickly spot what matters. A solid layout uses headings, subheadings, color, size, and spacing to guide the eye in a sensible order. Open with an eye-catching headline, follow with the useful detail, and close with a clear call to action. Breaking content into shorter sections makes the whole thing easier to read.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Readable typography<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Typography is super important for making your brochure look professional. Pick fonts that match your brand but are still easy to read in both print and online. A good tip is to choose one font for the headings and another that works well for the body text. Try not to use too many different font styles, as it can make your brochure look messy and inconsistent.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Effective use of white space<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">One of the most common brochure mistakes is cramming every inch full. White space, or negative space, lets your content breathe and helps readers focus on what&#8217;s important. Spacing things out makes a layout feel more polished and easier to navigate than one stuffed with text and images.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">High-quality images and graphics<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Visuals are usually the first thing a reader notices. Strong photography, custom illustrations, icons, and graphics carry your message fast and reinforce your brand. Use high-resolution images for print, and optimize digital images so they look sharp without bloating the file size.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Consistent branding<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A brochure should feel like an extension of your brand. Using the same logo, colors, fonts, imagery, and tone helps people recognize and trust you across every touchpoint. That consistency also makes for a smoother experience when readers move on to your website, social media, or storefront.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">A strong call to action<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Every brochure should encourage readers to do something next. Depending on your goals, your call to action (CTA) might invite them to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Visit your website<\/li>\n\n\n\n<li>Contact your sales team<\/li>\n\n\n\n<li>Book an appointment<\/li>\n\n\n\n<li>Register for an event<\/li>\n\n\n\n<li>Scan a QR code<\/li>\n\n\n\n<li>Make a purchase<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Keep your CTA clear, visible, and easy to follow. If readers enjoy your brochure but don&#8217;t know what to do next, you&#8217;ve missed an opportunity to convert their interest into action.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How to make a brochure<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Designing a professional brochure from scratch doesn&#8217;t require a master&#8217;s degree in graphic design, but it does require a structured, step-by-step process. Here is how to make a brochure quickly and easily:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step 1: Define your audience<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Before you write a word, know exactly who&#8217;s reading this. A B2B executive expects high-level data, precise terminology, and clean layouts. A consumer picking up a tourism brochure wants vibrant images, an emotional hook, and straightforward pricing. The same content can succeed or fall flat depending on who it&#8217;s aimed at.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step 2: Plan your content<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Outline the key messages first: the problem you solve, what you offer, and what sets you apart. Keep it tight. Plan each section like its own mini panel. Write clean and to the point, since brochures should hit the highlights rather than tell long stories. Bullet points and subheadings make dense sections easier to read.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step 3: Choose a layout and fold type<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pick a fold that fits your narrative. Got a massive hero image? Go with a gate-fold or bi-fold. Working with three core steps or categories? A classic tri-fold does the job. Match the structure to the story, not the other way around.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step 4: Add high-quality imagery<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Bring in sharp stock photos, illustrations, or clear product icons. Keep the visuals consistent in color, style, and overall feel so the piece reads as one design rather than a collage.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step 5: Apply your branding<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Use your brand&#8217;s fonts, colors, and high-resolution logo files. Make sure the cover clearly signals who the brochure is from.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step 6:&nbsp; Export for your distribution channel<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">For a digital brochure, export an interactive, web-optimized PDF. For print, export with CMYK color mode, high-resolution settings (300 DPI), and the correct crop marks and bleeds so nothing gets clipped when it&#8217;s trimmed. This is where DIY brochures most often go wrong: a file that looks perfect on screen in RGB can print with dull, shifted colors if it wasn&#8217;t converted to CMYK first.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The faster way: Use an Envato subscription<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Building every element from scratch eats time. Instead of drawing grids, working out fold lines, and hunting down assets across a dozen sites, many creative pros use Envato as a single creative toolkit for brochure design. Envato puts millions of artist-made assets and AI tools in one place, so you can move from first draft to finished, print-ready file without breaking your flow. <a href=\"https:\/\/elements.envato.com\/learn\/envato-new-plans-pricing-changes-explained\">One subscription<\/a> covers the whole workflow.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Start with a blueprint:<\/strong> Download thousands of fully layered, print-ready<a href=\"https:\/\/elements.envato.com\/graphics\/brochure+design+templates\" target=\"_blank\" rel=\"noreferrer noopener\"> brochure design templates<\/a> for Adobe InDesign, Photoshop, Illustrator, or Canva.<\/li>\n\n\n\n<li><strong>Customize with premium fonts:<\/strong> Access an expansive library of premium<a href=\"https:\/\/elements.envato.com\/fonts\/\" target=\"_blank\" rel=\"noreferrer noopener\"> typography<\/a> and fonts to establish perfect visual hierarchy.<\/li>\n\n\n\n<li><strong>Add high-quality stock:<\/strong> Browse millions of commercial-grade <a href=\"https:\/\/elements.envato.com\/photos\/sort-by-latest\" target=\"_blank\" rel=\"noreferrer noopener\">stock photos<\/a>,<a href=\"https:\/\/elements.envato.com\/graphics\/illustrations\/sort-by-latest\" target=\"_blank\" rel=\"noreferrer noopener\"> custom graphics<\/a>, and <a href=\"https:\/\/elements.envato.com\/graphics\/icons\" target=\"_blank\" rel=\"noreferrer noopener\">vector icons<\/a> to match any industry aesthetic.<\/li>\n\n\n\n<li><strong>Use AI-powered creative tools:<\/strong> Use AI tools to quickly expand backgrounds, enhance image quality, or create unique visual elements.<\/li>\n\n\n\n<li><strong>Preview your finished design:<\/strong> Drop your completed design into photorealistic<a href=\"https:\/\/elements.envato.com\/graphic-templates\/brochure+mockups\/sort-by-latest\" target=\"_blank\" rel=\"noreferrer noopener\"> brochure mockups<\/a> to see exactly how your brochure looks folded, stacked, or held in a hand before sending it to an expensive commercial print shop.<\/li>\n\n\n\n<li><strong>Export a polished brochure<\/strong> ready for print or digital distribution.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Professional brochure templates to jump-start your design<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Starting from a professionally designed template is one of the easiest ways to reach a polished brochure. Rather than building layouts from scratch, you customize an existing design with your own branding, images, and content. Browsing brochure examples also helps you understand different layouts, styles, and content structures before you pick one. Here are a few templates suited to a range of industries and goals.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Sport &amp; fitness tri-Fold brochure template&nbsp;<\/h3>\n\n\n\n<section class=\"elements-product-embed elements-product-embed--grid elements-product-embed--has-info elements-product-embed--count-1\">\n            <div class=\"elements-product-embed__info\">\n                            <div class=\"elements-product-embed__info-left\">\n                    <h3 class=\"elements-product-embed__title\">\n                                                    Unlimited <span><a href=\"https:\/\/elements.envato.com\/all-items\"><strong>Creative Assets<\/strong><\/a><\/span>. Access to <a href=\"https:\/\/elements.envato.com\/ai\/\"><strong>AI Tools<\/strong><\/a>.\n                                            <\/h3>\n                <\/div>\n            \n                            <div class=\"elements-product-embed__info-right\">\n                    <a\n                        class=\"elements-product-embed__more\"\n                        href=\"https:\/\/elements.envato.com\/\"\n                        target=\"_blank\"\n                    >View all<\/a>\n                <\/div>\n                    <\/div>\n    \n    <div class=\"elements-product-embed__grid-wrap\">\n            <div class=\"elements-product-embed__item\">\n    <a\n        class=\"elements-product-embed__link\"\n        href=\"https:\/\/elements.envato.com\/gym-trifold-brochure-JSMXPNG\"\n        target=\"_blank\"\n    ><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Gym Trifold Brochure        <\/h3>\n                    <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n                Rasiostd            <\/span>\n            <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/475a8ad0-3e28-460e-8e7b-c73e0681fd86?w=900&#038;cf_fit=scale-down&#038;q=85&#038;format=auto&#038;s=c9186a2efd1482a67221e8ff9d2d85cbab725b1587d02ab3407495b8ff42e434\"\n            alt=\"Gym Trifold Brochure\"\n        >\n    <\/div>\n    \n    <\/div>\n<\/section>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best for:<\/strong> Gyms, fitness centers, and personal trainers<\/li>\n\n\n\n<li><strong>Format:<\/strong> Adobe Illustrator \/ Affinity<\/li>\n\n\n\n<li><strong>Why choose it:<\/strong> Bold, energetic design with organized panels for services, pricing, and memberships.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Interior brochure landscape template<\/h3>\n\n\n\n<section class=\"elements-product-embed elements-product-embed--grid elements-product-embed--has-info elements-product-embed--count-1\">\n            <div class=\"elements-product-embed__info\">\n                            <div class=\"elements-product-embed__info-left\">\n                    <h3 class=\"elements-product-embed__title\">\n                                                    Unlimited <span><a href=\"https:\/\/elements.envato.com\/all-items\"><strong>Creative Assets<\/strong><\/a><\/span>. Access to <a href=\"https:\/\/elements.envato.com\/ai\/\"><strong>AI Tools<\/strong><\/a>.\n                                            <\/h3>\n                <\/div>\n            \n                            <div class=\"elements-product-embed__info-right\">\n                    <a\n                        class=\"elements-product-embed__more\"\n                        href=\"https:\/\/elements.envato.com\/\"\n                        target=\"_blank\"\n                    >View all<\/a>\n                <\/div>\n                    <\/div>\n    \n    <div class=\"elements-product-embed__grid-wrap\">\n            <div class=\"elements-product-embed__item\">\n    <a\n        class=\"elements-product-embed__link\"\n        href=\"https:\/\/elements.envato.com\/interior-brochure-landscape-template-NDVA28K\"\n        target=\"_blank\"\n    ><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Interior Brochure Landscape Template        <\/h3>\n                    <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n                Pixelpick            <\/span>\n            <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/af82748a-28f3-49c3-b738-a1ba21f80908?w=900&#038;cf_fit=scale-down&#038;q=85&#038;format=auto&#038;s=0d5522020e12ee43c956909a7ad69b41743a61575fdbc9a15fb1c44ba7ac8ef2\"\n            alt=\"Interior Brochure Landscape Template\"\n        >\n    <\/div>\n    \n    <\/div>\n<\/section>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best For:<\/strong> Interior designers, architecture studios, furniture brands, real estate developers, and premium property portfolios.<\/li>\n\n\n\n<li><strong>Format:<\/strong> Landscape multipage brochure (Adobe InDesign, print-ready).<\/li>\n\n\n\n<li><strong>Why choose it:<\/strong> Clean, image-focused layout that beautifully showcases interiors and large photography while giving projects a polished, high-end presentation.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Fashion boutique brochure<\/h3>\n\n\n\n<section class=\"elements-product-embed elements-product-embed--grid elements-product-embed--has-info elements-product-embed--count-1\">\n            <div class=\"elements-product-embed__info\">\n                            <div class=\"elements-product-embed__info-left\">\n                    <h3 class=\"elements-product-embed__title\">\n                                                    Unlimited <span><a href=\"https:\/\/elements.envato.com\/all-items\"><strong>Creative Assets<\/strong><\/a><\/span>. Access to <a href=\"https:\/\/elements.envato.com\/ai\/\"><strong>AI Tools<\/strong><\/a>.\n                                            <\/h3>\n                <\/div>\n            \n                            <div class=\"elements-product-embed__info-right\">\n                    <a\n                        class=\"elements-product-embed__more\"\n                        href=\"https:\/\/elements.envato.com\/\"\n                        target=\"_blank\"\n                    >View all<\/a>\n                <\/div>\n                    <\/div>\n    \n    <div class=\"elements-product-embed__grid-wrap\">\n            <div class=\"elements-product-embed__item\">\n    <a\n        class=\"elements-product-embed__link\"\n        href=\"https:\/\/elements.envato.com\/modera-fashion-boutique-H34XLT8\"\n        target=\"_blank\"\n    ><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            MOD\u00c9RA &#8211; Fashion Boutique        <\/h3>\n                    <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n                Pitchlook            <\/span>\n            <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/4e692fdb-401d-4663-adac-a91fd1fa2c0a?w=900&#038;cf_fit=scale-down&#038;q=85&#038;format=auto&#038;s=e5df47482ae94a24832b731832319b0c9d069c3d5594866679f0dcb6433e72c8\"\n            alt=\"MOD\u00c9RA - Fashion Boutique\"\n        >\n    <\/div>\n    \n    <\/div>\n<\/section>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best For:<\/strong> Fashion boutiques, clothing stores, designer brands, and stylish retail catalogs.<\/li>\n\n\n\n<li><strong>Format:<\/strong> Figma<\/li>\n\n\n\n<li><strong>Why choose it:<\/strong> Clean editorial layouts and elegant typography give products a premium, high-end look while making images the focal point. Ideal for showcasing fashion collections, lookbooks, or boutique promotions.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Z-Fold brochure<\/h3>\n\n\n\n<section class=\"elements-product-embed elements-product-embed--grid elements-product-embed--has-info elements-product-embed--count-1\">\n            <div class=\"elements-product-embed__info\">\n                            <div class=\"elements-product-embed__info-left\">\n                    <h3 class=\"elements-product-embed__title\">\n                                                    Unlimited <span><a href=\"https:\/\/elements.envato.com\/all-items\"><strong>Creative Assets<\/strong><\/a><\/span>. Access to <a href=\"https:\/\/elements.envato.com\/ai\/\"><strong>AI Tools<\/strong><\/a>.\n                                            <\/h3>\n                <\/div>\n            \n                            <div class=\"elements-product-embed__info-right\">\n                    <a\n                        class=\"elements-product-embed__more\"\n                        href=\"https:\/\/elements.envato.com\/\"\n                        target=\"_blank\"\n                    >View all<\/a>\n                <\/div>\n                    <\/div>\n    \n    <div class=\"elements-product-embed__grid-wrap\">\n            <div class=\"elements-product-embed__item\">\n    <a\n        class=\"elements-product-embed__link\"\n        href=\"https:\/\/elements.envato.com\/high-quality-square-z-fold-brochure-mockup-2QBUUWY\"\n        target=\"_blank\"\n    ><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            High Quality Square Z Fold Brochure Mockup        <\/h3>\n                    <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n                ruangmockupstudio            <\/span>\n            <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/39bb2a9c-f7c1-43fd-930e-953d3f676be1?w=900&#038;cf_fit=scale-down&#038;q=85&#038;format=auto&#038;s=d85ddcb4c361184ca6e1d442f2f619da8fc96e9efb5439b9efc1dc8afb9c2916\"\n            alt=\"High Quality Square Z Fold Brochure Mockup\"\n        >\n    <\/div>\n    \n    <\/div>\n<\/section>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best for:<\/strong> Environmental charities, wellness centers, and community programs.<\/li>\n\n\n\n<li><strong>Format:<\/strong> Square Z-Fold Brochure Mockup&nbsp;<\/li>\n\n\n\n<li><strong>Why choose it:<\/strong> High resolution with realistic folds and lighting, making square brochure designs look polished and professional in just a few clicks.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Digital sales brochure<\/h3>\n\n\n\n<section class=\"elements-product-embed elements-product-embed--grid elements-product-embed--has-info elements-product-embed--count-1\">\n            <div class=\"elements-product-embed__info\">\n                            <div class=\"elements-product-embed__info-left\">\n                    <h3 class=\"elements-product-embed__title\">\n                                                    Unlimited <span><a href=\"https:\/\/elements.envato.com\/all-items\"><strong>Creative Assets<\/strong><\/a><\/span>. Access to <a href=\"https:\/\/elements.envato.com\/ai\/\"><strong>AI Tools<\/strong><\/a>.\n                                            <\/h3>\n                <\/div>\n            \n                            <div class=\"elements-product-embed__info-right\">\n                    <a\n                        class=\"elements-product-embed__more\"\n                        href=\"https:\/\/elements.envato.com\/\"\n                        target=\"_blank\"\n                    >View all<\/a>\n                <\/div>\n                    <\/div>\n    \n    <div class=\"elements-product-embed__grid-wrap\">\n            <div class=\"elements-product-embed__item\">\n    <a\n        class=\"elements-product-embed__link\"\n        href=\"https:\/\/elements.envato.com\/neon-grey-modern-digital-product-sale-002-4PPWT74\"\n        target=\"_blank\"\n    ><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Neon Grey Modern Digital Product Sale 002        <\/h3>\n                    <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n                HALOLINE            <\/span>\n            <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/0e786eb6-204d-4495-a31f-a2fbd47f1964?w=900&#038;cf_fit=scale-down&#038;q=85&#038;format=auto&#038;s=0d3f4c6edac09908b8f1fe31717946633158272d7a7f14f8404c04f88d449d3f\"\n            alt=\"Neon Grey Modern Digital Product Sale 002\"\n        >\n    <\/div>\n    \n    <\/div>\n<\/section>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best for:<\/strong> Product launches, software &amp; SaaS promotions, tech gadgets, digital services, and modern eCommerce campaigns.<\/li>\n\n\n\n<li><strong>Format:<\/strong> Adobe Photoshop \/ Illustrator, Canva<\/li>\n\n\n\n<li><strong>Why choose it:<\/strong> This design is perfect for showing off digital products, their features, pricing, and any special deals, all with a modern techy feel.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Tips for designing better brochures<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Keep copy concise:<\/strong> treat every word as valuable. Cut anything that isn&#8217;t pulling its weight so the message stays sharp.<\/li>\n\n\n\n<li><strong>Use one clear CTA:<\/strong> don&#8217;t bury readers in instructions. Pick one main goal, like visiting a URL or calling a number, and make it obvious on the back cover.<\/li>\n\n\n\n<li><strong>Design for your specific audience:<\/strong> align your colors, images, and wording with what they expect.<\/li>\n\n\n\n<li><strong>Source high-quality imagery:<\/strong> skip pixelated or bland stock. Go for sharp, high-resolution photos that fit your story and feel genuine.<\/li>\n\n\n\n<li><strong>Choose highly readable fonts:<\/strong> prioritize legibility over flashy styles. Body text should be large enough and high-contrast enough to read comfortably, even in dim lighting.<\/li>\n\n\n\n<li><strong>Leave enough white space:<\/strong> give the design room to breathe. Negative space makes a brochure feel polished and inviting.<\/li>\n\n\n\n<li><strong>Print a physical proof first:<\/strong> before you run thousands of copies, print one on your home or office printer. Fold it by hand to confirm the panels line up, the margins hold, and everything reads well. This is also where you&#8217;ll catch a too-wide inner tri-fold panel before it costs you a full print run.<\/li>\n\n\n\n<li><strong>Repurpose for digital sharing:<\/strong> save a smaller, web-friendly PDF of your print brochure for email campaigns, your website, and social media. It&#8217;s an easy way to get more out of the work.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Understanding what makes a great brochure is only the first step. The right layout, imagery, typography, and messaging all work together to create a marketing piece people actually want to read. If any single element feels misaligned, the impact of your entire message can be lost.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Whether you&#8217;re designing a company profile, event handout, product catalog, or sales brochure, starting with a professionally designed template lets you spend more time crafting your message and less time building layouts from scratch.<\/p>\n\n\n\n<section class=\"section-primary toggle-section narrow-width\">\n  <h3 class=\"toggle-section__title\">What is a brochure FAQs<\/h3>\n  <div class=\"toggle-section__items is-style-two-column\">\n          <div class=\"toggle-section__column\">\n                          <div class=\"toggle-section__item\">\n                    <button class=\"toggle-section__heading dt-disable-in-preview\" aria-expanded=\"false\">\n                      What is a brochure?<span class=\"toggle-section__icon\"><\/span>\n                    <\/button>\n                    <div class=\"toggle-section__content\" hidden>\n                      <p>A brochure is an informational and promotional document, printed or digital, designed to introduce a company, product, service, or event to a target audience. It typically uses folded panels or bound pages to organize more detail than a single-sided flyer can hold.<\/p>\n                    <\/div>\n                  <\/div>\n                                  <div class=\"toggle-section__item\">\n                    <button class=\"toggle-section__heading dt-disable-in-preview\" aria-expanded=\"false\">\n                      What should a brochure include?<span class=\"toggle-section__icon\"><\/span>\n                    <\/button>\n                    <div class=\"toggle-section__content\" hidden>\n                      <p>A brochure should include an eye-catching cover headline, a brief brand introduction, clear descriptions of what you offer, high-resolution images, consistent branding throughout, and a clear call to action with easy-to-find contact information. Everything should point the reader toward one main next step.<\/p>\n                    <\/div>\n                  <\/div>\n                                  <div class=\"toggle-section__item\">\n                    <button class=\"toggle-section__heading dt-disable-in-preview\" aria-expanded=\"false\">\n                      How many pages should a brochure have?<span class=\"toggle-section__icon\"><\/span>\n                    <\/button>\n                    <div class=\"toggle-section__content\" hidden>\n                      <p>Folded brochures typically have 4 panels (bi-fold) or 6 panels (tri-fold). A bound booklet brochure should use a multiple of 4 pages, such as 8, 12, 16, or 24, because that&#8217;s how sheets are printed and bound.<\/p>\n                    <\/div>\n                  <\/div>\n                                  <div class=\"toggle-section__item\">\n                    <button class=\"toggle-section__heading dt-disable-in-preview\" aria-expanded=\"false\">\n                      What&#8217;s the easiest way to make a brochure?<span class=\"toggle-section__icon\"><\/span>\n                    <\/button>\n                    <div class=\"toggle-section__content\" hidden>\n                      <p>The easiest way is to start from a ready-made brochure template. You skip the fiddly work of setting up layouts, folds, and margins, and go straight to writing your content and dropping in your images.<\/p>\n                    <\/div>\n                  <\/div>\n                      <\/div>\n      <div class=\"toggle-section__column\">\n                          <div class=\"toggle-section__item\">\n                    <button class=\"toggle-section__heading dt-disable-in-preview\" aria-expanded=\"false\">\n                      What is the purpose of a brochure?<span class=\"toggle-section__icon\"><\/span>\n                    <\/button>\n                    <div class=\"toggle-section__content\" hidden>\n                      <p>The purpose of a brochure is to share useful information, build trust, and guide potential customers toward a decision. It gives an organization room to explain products, services, or values in a clear, organized, on-brand way.<\/p>\n                    <\/div>\n                  <\/div>\n                                  <div class=\"toggle-section__item\">\n                    <button class=\"toggle-section__heading dt-disable-in-preview\" aria-expanded=\"false\">\n                      What&#8217;s the difference between a brochure and a flyer?<span class=\"toggle-section__icon\"><\/span>\n                    <\/button>\n                    <div class=\"toggle-section__content\" hidden>\n                      <p>A brochure uses several folded panels or bound pages to deliver organized, detailed information, while a flyer is a flat, single sheet meant to promote one event or offer quickly and cheaply. Reach for a flyer for a short-term promotion and a brochure when the story needs more room.<\/p>\n                    <\/div>\n                  <\/div>\n                                  <div class=\"toggle-section__item\">\n                    <button class=\"toggle-section__heading dt-disable-in-preview\" aria-expanded=\"false\">\n                      Can brochures be digital?<span class=\"toggle-section__icon\"><\/span>\n                    <\/button>\n                    <div class=\"toggle-section__content\" hidden>\n                      <p>Yes. Digital brochures are widely used and usually distributed as interactive PDFs by email, download link, or embedded web reader. They cut print and distribution costs and can carry clickable links, video, and analytics.<\/p>\n                    <\/div>\n                  <\/div>\n                                  <div class=\"toggle-section__item\">\n                    <button class=\"toggle-section__heading dt-disable-in-preview\" aria-expanded=\"false\">\n                      Where can I find brochure templates?<span class=\"toggle-section__icon\"><\/span>\n                    <\/button>\n                    <div class=\"toggle-section__content\" hidden>\n                      <p>Platforms like Envato offer thousands of print-ready, <a href=\"https:\/\/elements.envato.com\/graphic-templates\/brochure\">customizable brochure templates<\/a>, plus the fonts, stock assets, and mockups to match any brand or industry.<\/p>\n                    <\/div>\n                  <\/div>\n                      <\/div>\n      <\/div>\n<\/section>\n\n<script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"FAQPage\",\n  \"mainEntity\": [{\"@type\":\"Question\",\"name\":\"What is a brochure?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"A brochure is an informational and promotional document, printed or digital, designed to introduce a company, product, service, or event to a target audience. It typically uses folded panels or bound pages to organize more detail than a single-sided flyer can hold.\"}},{\"@type\":\"Question\",\"name\":\"What is the purpose of a brochure?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The purpose of a brochure is to share useful information, build trust, and guide potential customers toward a decision. It gives an organization room to explain products, services, or values in a clear, organized, on-brand way.\"}},{\"@type\":\"Question\",\"name\":\"What should a brochure include?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"A brochure should include an eye-catching cover headline, a brief brand introduction, clear descriptions of what you offer, high-resolution images, consistent branding throughout, and a clear call to action with easy-to-find contact information. Everything should point the reader toward one main next step.\"}},{\"@type\":\"Question\",\"name\":\"What's the difference between a brochure and a flyer?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"A brochure uses several folded panels or bound pages to deliver organized, detailed information, while a flyer is a flat, single sheet meant to promote one event or offer quickly and cheaply. Reach for a flyer for a short-term promotion and a brochure when the story needs more room.\"}},{\"@type\":\"Question\",\"name\":\"How many pages should a brochure have?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Folded brochures typically have 4 panels (bi-fold) or 6 panels (tri-fold). A bound booklet brochure should use a multiple of 4 pages, such as 8, 12, 16, or 24, because that&#8217;s how sheets are printed and bound.\"}},{\"@type\":\"Question\",\"name\":\"Can brochures be digital?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes. Digital brochures are widely used and usually distributed as interactive PDFs by email, download link, or embedded web reader. They cut print and distribution costs and can carry clickable links, video, and analytics.\"}},{\"@type\":\"Question\",\"name\":\"What's the easiest way to make a brochure?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The easiest way is to start from a ready-made brochure template. You skip the fiddly work of setting up layouts, folds, and margins, and go straight to writing your content and dropping in your images.\"}},{\"@type\":\"Question\",\"name\":\"Where can I find brochure templates?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Platforms like Envato offer thousands of print-ready, customizable brochure templates, plus the fonts, stock assets, and mockups to match any brand or industry.\"}}]}\n<\/script>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is a brochure? We&#8217;ll define a brochure and explain how to use it. We&#8217;ll also go over a few premium editable brochure templates from Envato.<\/p>\n","protected":false},"author":22,"featured_media":103875,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[157,275,166],"tags":[339],"class_list":["post-72231","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","category-templates","category-print","tag-performance-recovery"],"acf":[],"_links":{"self":[{"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/posts\/72231","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/comments?post=72231"}],"version-history":[{"count":2,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/posts\/72231\/revisions"}],"predecessor-version":[{"id":104909,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/posts\/72231\/revisions\/104909"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/media\/103875"}],"wp:attachment":[{"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/media?parent=72231"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/categories?post=72231"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/tags?post=72231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}