{"id":70390,"date":"2020-02-15T04:10:00","date_gmt":"2020-02-14T17:10:00","guid":{"rendered":"https:\/\/elements.blog-cms.envato.net\/?p=804"},"modified":"2025-11-11T17:54:12","modified_gmt":"2025-11-11T06:54:12","slug":"vertical-video-guide","status":"publish","type":"post","link":"https:\/\/elements.envato.com\/learn\/vertical-video-guide","title":{"rendered":"Vertical video guide"},"content":{"rendered":"\n

Thanks to the rise of vertical video<\/a> on social media platforms like TikTok and Instagram, we don’t need to tilt our phones as much as we used to. While there may still be creatives who resist this trend and stick to horizontal video, going vertical is key to reaching a broader audience in 2025.<\/p>\n\n\n\n

There are some differences between horizontal and vertical video that you need to be aware of, but don’t worry\u2014if you want to learn how to make a vertical video effectively, this guide will help you. We’ll cover:<\/p>\n\n\n\n

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  1. Creating vertical video content<\/a><\/li>\n\n\n\n
  2. Moving from horizontal to vertical video<\/a><\/li>\n\n\n\n
  3. How brands use vertical video<\/a><\/li>\n\n\n\n
  4. Vertical video formats<\/a><\/li>\n\n\n\n
  5. Vertical video templates<\/a><\/li>\n<\/ol>\n\n\n\n

    1. Vertical video content<\/h2>\n\n\n\n

    The vertical video trend<\/a> first began with the popularity of the “Stories” vertical format introduced by Snapchat. Instagram soon followed with its Stories feature, and then Reels. Millions of accounts use Instagram Stories and Reels every day, and businesses have made the most of them to promote themselves through the algorithm.<\/p>\n\n\n\n

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